Cale’s background in hospitality comes by way of the outdoors. Cale transitioned out of the army after six years of being an infantryman and saw an opportunity to create a deeper form of hospitality in the places he loved most. After a few years at business school and one year at Microsoft Cale co-founded LOGE in 2017, opening the first property to serve cold water surfers on the coast of Washington. From there Cale has overseen LOGE’s expansion as it has opened 7 new Camps with another 11 owned and in development across the country. Cale founded LOGE to help bring the outdoor community together and inspire the re-discovery of the wild spaces near home.