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Jen Batchelor

Creator and Chief Euphorics Officer
Kin Euphorics

Jen Batchelor is the creator and Chief Euphorics Officer of Kin Euphorics, a science-backed line of functional beverages designed to enhance mood and reduce cravings. She is trained in Ayurvedic medicine, specializing in the intersection of psychotropic herbs and the psychology of trauma and addiction. As a third generation distiller of wildcrafted spirits, Batchelor’s mission is to evolve our 10,000 year old ritual of social drinking into an act of better being for people and planet. Her company, Kin, was the first non-alcoholic spirit to bring the concept of “braincare” to the bar and has successfully replaced over 40 million ounces of ethyl-alcohol since their launch in 2018.

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